Jaguar’s Full-Throttle EV Leap: Live at Formula E in Miami with Brandon Baldassari

Live from the electric buzz of Formula E in Miami, I sat down with Brandon Baldassari, Head of Jaguar USA, for a no-holds-barred chat on why the Leaper is ditching gas for good. Jaguar isn’t just dipping a paw into EVs, they’re cannonballing in with a 100% electric future. We break down the design-first manifesto fueling their wild new 1,000HP four-door GT (yes, horsepower that high in a Jag), the upcoming EV SUV poised to rewrite the rulebook, and that billion-view Type 00 viral moment that had the internet simultaneously losing its mind and hitting refresh. And for the keyboard warriors typing “but reliability?” from their gas-guzzlers: Brandon drops real world receipts. Waymo’s I-Pace fleet is casually clocking 150,000+ miles per car, proving Jaguar EVs can handle the daily grind (and then some). From keeping dealers engaged to keeping clients loyal during their “messy middle” era, Brandon’s got the playbook and zero patience for doubters.

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