The One where we talk to ed roberts about EVs
Episode 87
The legendary Ed Roberts, COO of Bozard Ford Lincoln, joins the show today along with my co-host, Michael Wheatley, Sales and Business Development Manager at Recurrent to talk about the U.S. auto industry’s hesitant approach to embracing EVs. Ed gives an absolute masterclass in this episode highlighting the gaps in EV product knowledge at dealerships while stressing the importance of hands-on experience for sales teams (“We like butts in seats and we cannot lie”). Just wait until you hear Ed’s brilliant idea to start using a flatbed truck to deliver fully charged vehicles to EV customers in order to improve CX and adapt to EV sales dynamics. I wouldn’t expect anything less from this mobile service trailblazer! This is a cannot miss episode recorded on-site at ASOTU CON in Baltimore, MD and would love to hear your thoughts on it : )
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Links
Amazon link to Ed’s book, “Mile One”
Connect with Ed Roberts on LinkedIn
Connect with Michael Wheatley on LinkedIn